All work
Fintech
Chipper Cash
In crowded fintech, we turned content into downloads, and downloads into retention.
The Challenge
Chipper Cash needed accelerated growth in a market full of noise. Content was inconsistent, engagement wasn't converting into active app usage, and the goal was measurable: real downloads and long-term retention — not vanity reach.
What We Did
01
Structured content around three clear pillars
Financial education, lifestyle relevance, and cultural moments — giving every post a commercial job to do.
02
Deployed influencers as performance partners, not awareness vehicles
Real use-case content with trackable conversion intent.
03
Sharpened messaging to lead with what Chipper Cash does for real life
Not what it is — closing the gap between awareness and app activation.
Results
+110%Engagement growth
+95%App download surge
61%User retention rate
4.6%Conversion rate
Ready to drive demand?
